~ EUROPEAN WWW USER PROFILES ~

SCANDINAVIA

The collected data is copyrighted by the Georgia Tech Research Corporation under the following conditions. Source: European World Wide Web User Profiles by Erik Granered.

General Demographics - Scandinavia

	Survey question: What is you gender? This percentage of women was normal in most of Western Europe.
	Survey question: What is your current marital status? This area had the highest divorce rates in Western Europe, and one of the higher percentages of single people.
	Survey question: How many people in you household are dependent children? These percentages reflected the European dataset averages with respect to dependent children.

Professional Demographics - Scandinavia

	Survey question: Please indicate the highest level of education completed. The educational level in this are was low compared to other areas of Western Europe, with only 29 percent reporting a masters degree or higher.
	Survey question: Which of the following categories best describe your primary occupation? Computers and education dominated as occupations in this area more than in any other area outside Eastern Europe.
	Survey question: Please indicate your current household income in U.S. dollars. There were comparatively few Web users in upper income brackets in this area, and the percentage of people earning less than $15K was large.

Computer Demographics - Scandinavia

	Survey question: What is the nature of your primary access provider? This region had the highest percentage of educational access outside of Eastern Europe. It also had the greatest use of commercial access.
	Survey question: How long have you been on the Internet? This region had the largest percentage of Internet users with more than 7 years of experience.
	Survey question: Would you be willing to pay for information from WWW sites/databases? (Yes, No, Depends on Cost, Depends on Quality, Depends on Cost and Quality) The response profile for this question was very much the same in all areas except Eastern Europe and Mediterranean countries.
	Survey questiton: How many hours per week do you use your computer for work? Scandinavians spend comparatively few hours on their computers at work, with 30 percent spending less than 10 hours.
	Survey question: How many hours per week do you use your computer for fun/play? ...but when Scandinavians get home, they spend comparatively more time on recreational computing -- 28 percent spend more 10 hours per week.